Authors Red Door Blog
  • Marketing

Leveraging Testimonials in Marketing Effectively

In today's digital age, where consumer decisions are often influenced by reviews and personal experiences shared online, testimonials in marketing stand as a crucial element in the arsenal of marketing tools. They not only offer potential customers a glimpse into the real-world . . .
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  • Publishing

Understanding Corporate Management: Roles and Responsibilities

Corporate management is a critical aspect of any organization, involving various roles and responsibilities that ensure the smooth operation and strategic direction of the business. The board of directors, as the centralized management . . .
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  • Writing

Maximizing Backlist Potential: Sustaining Success Strategies

In the dynamic landscape of publishing, where the allure of new releases often captures the lion’s share of attention and marketing resources, the significance of publishers maximizing backlist potential—the collection of books that have been on the market . . .
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L. A. Moeszinger

RIDGE PUBLISHING GROUP AUTHOR AND BLOGGER

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