Authors Red Door Blog
  • Marketing

Face to Face Networking | Creating a Word-of-Mouth Buzz

Word-of-Mouth Buzz for You, Your Books, and Your Publishing House. In a world increasingly dominated by digital communication, face to face networking remains one of the most powerful ways to build authentic connections and create a buzz for your brand. When it comes to promoting . . .
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  • Marketing

The Power of Catalog Sales Campaigns

A Guide to Entering and Running a Successful Catalog. Catalog sales campaigns have long been a valuable tool for businesses to showcase their products and services, reach new customers, and maintain relationships with existing ones. In a world where digital platforms dominate, catalog . . .
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  • Marketing

Advisory Board Campaign | Engaging Your Customers and Building Community

Building a thriving business today goes beyond selling products or services—it’s about creating meaningful connections with customers and involving them in your brand’s journey. One effective strategy is launching an Advisory Board Campaign, where you invite engaged and opinionated customers to become honorary . . .
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  • Marketing

Handling Business or Product Critic Responses

A Guide to Building Stronger Customer Relationships. Every business, product, or book will inevitably attract a range of feedback—some good, some bad, and some indifferent. As a business owner, author, or entrepreneur, learning to handle critiques with professionalism . . .
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